Innovative and creative products
Communication strategies and advertising campaigns
Innovative lines of business
New solutions in production
New digital and FMCG products
We designed our own creative methodology. We provide an individual plan for the creation and development of an innovative environment. We provide the insights to help you predict the next step in your company’s development.
We constantly analyze the market and the global context, look into the future of creative and innovative technologies and are happy to share our knowledge.
We initiate and oversee all changes in companies: we conduct workshops, meetings, measure results. We become part of our clients’ business processes and together with them design work activities within the company.
We don’t work as an agency: we create in-house agencies within the companies we work with. Having completed the transformations, we stay in touch with the client and assist the teams.
Positive changes in the environment and the corporate culture improve the team’s performance: people get inspired, feel energized to find new solutions, they strive to invent new processes, products, and become more proactive.
We introduce our customers to each other, hold meetings, invite them to become partners of our events, share our best practices and knowledge, and tell the professional community about our joint work. It helps our clients to gain additional PR, market knowledge, establish connections in the B2B and educational sectors and gain a reputation of an innovative company.
We have been opening and closing regional programs, launching and dismantling creative campuses, publishing books, installing platforms, coming up with projects and disbanding them.
Our expertise in innovations has been a challenge for our competitors to keep up with. We have dived into each new topic about training and creativity, and we carry on doing that because we are driven by curiosity.
We are this way, because we have been through a lot together. We took our lumps and now we can help our clients about them. In 10 years IKRA has evolved into what it is today: a unique team of professionals who love and know how to work together everyday.
We continue to educate thousands of people and inspire them to invent. We raise innovators: instructors, strategists, creative directors and professionals who can change other people and companies.
Offline courses: long-term programs and intensives
Individual programs for companies’ employees, aimed at developing creative thinking
Practical educational programs that you need for your work right now
Methodological guidelines, banners, educational games «The Experience Construction Set» and «The School Experience Construction Set»
Audience research, product development strategy, branding, digital strategy, media and communication strategy
We put together different creative methodologies to find the algorithm that will help your company to deal with a specific task.
Audience research, product development strategy, branding, digital strategy, media and communication strategy.
We do not create in the vacuum. All creative processes that we help build are the result of the in-depth research into the audience, product, market. We also help to test products developed in the innovation sessions by using qualitative research methods.
Creative thinking, critical thinking, team building, communication
Сoming up with a breakthrough idea is a job half done. To create a truly innovative product you need to learn how to evaluate and select ideas, communicate them, and work as a team. We help you develop all these competencies to bring about changes in your company.
Business modeling, product solutions, flexible methodologies
How does an idea come to life? What processes need to be rebuilt, details taken into account, hypotheses tested? How to organize a team, create a portfolio of products, evaluate the effectiveness of launched innovations? We prepare answers to these questions using methodologies that help us reshape businesses.
We enjoy ten years of experience in teaching, consulting and working in the field of creative processes and innovations
Our curators are creative directors and general managers with more than ten years of experience. We work with IT companies, international holdings, product and creative teams. We train, research, create new things together. We have been collaborating with many of our clients for more than five years.
An account group is there to guide our clients through all organizational processes. Projects are supported even after their completion: we follow the results, advise creative teams, conduct mentor sessions, participate in PR campaigns and talk about how the innovative environment was created.
An innovative environment can only be created if there is trust.
Creative thinking and an innovative environment is a step into the unknown. Our clients make us a part of their business processes and trust our team as well as their own. Only in such conditions can something truly groundbreaking be created.
People united by the urge to invent
Community members accumulate their social capital by building new business relationships and helping each other. Curators, partners, clients, graduates of the School of Innovations and Creative Thinking IKRA is a close-knit community of people who dream of changing the world.
We have educational centers in Moscow, St. Petersburg and Minsk. We build a professional community by organising networking events for graduates, teachers, curators, clients from the three cities.